INTRODUCING GRILLE GUARDS FOR PICKUPS

INTRODUCING GRILLE GUARDS FOR PICKUPS

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Ex-Guard® Launches Ex-Guard MAX™, Its Most Advanced Front-End Protection System Yet

Ex-Guard® Launches Ex-Guard MAX™, Its Most Advanced Front-End Protection System Yet

Ex-Guard® MAX™ sets new safety benchmark with industry-first Front Underrun Mitigation System™ and exclusive Steer Tire Defender 3.0™ protection

 

DES MOINES, Iowa, Oct. 1, 2025 – Ex-Guard®, the leading provider of front-end protection solutions for the commercial transportation industry, today announced the debut of its most advanced front-end protection system yet – the Ex-Guard MAX™.

 

According to Jeremy Drever, Director of Engineering for Ex-Guard, “the Ex-Guard MAX is the company’s strongest, highest-rated extreme-duty grille guard, expanding a portfolio that ranges from low-profile bumper guards to full-front-end protection models. Designed for Class 6-8 trucks, the Ex-Guard MAX introduces reinforced guard technology, enhanced steer tire protection, and is the first grille guard in North America to be independently tested and validated to meet a key international benchmark (UN ECE R93) for front underrun mitigation.”

 

“We’ve independently tested the MAX to be the strongest, most protective grille guard we’ve ever built,” said Drever. “This guard is effective at mitigating front-end damage caused by wildlife and other vehicles, as well as frequent, minor incidents that often occur around the yard or at truck stops. In addition to our own rigorous validation, the guard has been independently tested – providing customers with confidence that it delivers protection above and beyond current regulations. As a result, this solution can help fleets significantly save on maintenance and replacement part costs when incidents do occur.”

 

The Ex-Guard MAX builds upon the legacy of its third-generation XG-150 extreme-duty model with three major advancements:

 

VISR Bar™ (Vehicle Illumination Safety Reinforcement)

Ex-Guard added a new 8-gauge high-tensile steel low bar to the design of the Ex-Guard MAX, called the VISR Bar™. Reinforced with steel plate gusseting, the VISR Bar is built to withstand demanding head-on and angled impact scenarios. This addition also enhances protection around key vehicle components, including collision mitigation system radars, fog lamps, and steer tires.

 

“The VISR Bar was developed in direct response to feedback from fleets and OEM partners,” said Drever. “It strengthens the guard in some of the most impact-prone areas while helping ensure compatibility with advanced vehicle systems. The result is added durability and confidence for fleets looking to protect critical components without compromising performance.”

 

Front Underrun Mitigation System™

The Ex-Guard MAX incorporates a Front Underrun Mitigation System™ designed to help prevent vehicles from sliding beneath a truck in certain collision scenarios, thereby reducing damage, repair costs, and downtime. While underrun protection is not currently required in North America, Ex-Guard took the additional step of validating the MAX against an internationally recognized performance benchmark (UN ECE R93), making it an industry-first achievement. Independently tested at an IIHS-certified facility over a multi-year period, the Ex-Guard MAX demonstrated strong performance—giving fleets added confidence in advanced protection.

 

“With the Ex-Guard MAX and its Front Underrun Mitigation System, we’re offering an additional layer of protection for fleets that want to underscore their commitment to safeguarding their trucks and their drivers,” said Drever.

 

Steer Tire Defender 3.0™

With the launch of Ex-Guard MAX, Ex-Guard has introduced enhanced levels of steer tire protection across its product line. Steer Tire Defender 3.0™ – the newest and highest protection rating – is available exclusively with the Ex-Guard MAX. By combining the VISR Bar and reinforced steel plate gusseting, the Ex-Guard MAX has been independently tested to redirect significant impact forces away from steer tires.

 

“Steer tires are among the most critical components on any truck,” said Drever. “Damage to this area can create major risks for equipment and operations. With the Ex-Guard MAX and its Steer Tire Defender 3.0 rating, we’ve engineered our strongest protection yet to help fleets safeguard this vulnerable area and reduce the potential for costly repairs and downtime.”

 

Over the years, Ex-Guard has collaborated with industry partners, customers, and OEMs to evaluate real-world experiences that have heavily influenced the design and strength of the new guards. Each Ex-Guard MAX model includes tailored refinements to align with OEM specifications, ensuring full compatibility with collision mitigation systems. The Ex-Guard Max is available for most over-the-road trucks from all the major OEMs, including Freightliner, Kenworth, Volvo, Mack, Peterbilt, International, and Western Star.


In addition to the latest safety features, the Ex-Guard MAX boasts the following design features, standard on all Ex-Guard models:
      • ClearZone® CMS Compatible Design – works with the truck’s built-in collision mitigation system radars. 
      • Ex-Guard’s patented XERO-G™ Lift Assist, which greatly reduces the effort to raise and lower the guard.  
      • 8-gauge high-tensile steel coated with 3mm of EVRCoat™ PVC finish 
      • LEVRLock™ dual latches 
      • License plate bracket 


The new Ex-Guard MAX series guards are now available to order at any of Ex-Guard’s 2,500 dealers across the U.S. and Canada. For more information, visit Ex-Guard.com/max.

 

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About Ex-Guard Industries:
Since 2009, Ex-Guard Industries has been proud to provide fleets and owner-operators with high-quality products made in the USA. Headquartered in Des Moines, Iowa, Ex-Guard is dedicated to delivering exceptional products and ensuring customer satisfaction. As an industry leader, Ex-Guard semi-truck, van, and heavy-duty pickup truck grille guards are built on a reputation of excellence and are known for their durability, versatility, and overall value. Visit ex-guard.com.

 

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MAX™ Grille Guards

Ex-Guard® First with New Front-End Protection Guards for Mack® Pioneer® and All-New Anthem®

Ex-Guard® First with New Front-End Protection Guards for Mack® Pioneer® and All-New Anthem®

DES MOINES, Iowa, Sep. 11, 2025 – Ex-Guard®, the leading provider of front-end protection solutions for the commercial transportation industry, has launched a new line of grille guards engineered specifically for the Mack Pioneer and the “All-New” Mack Anthem.

 

“Mack is an iconic brand in the North American trucking industry, and their new Pioneer and Anthem models continue that legacy,” said Jeremy Drever, director of engineering for Ex-Guard. “We’ve designed a lineup of guards that not only complements these new models, but also delivers exceptional protection per pound of guard while preserving the collision mitigation functionality and aerodynamic styling of the trucks.”

 

The new guard lineup features five models, ranging from extreme-duty full protection for the bumper, grille, radiator, hood, and headlights to low-profile full bumper protection guards. The Mack VM series includes the full protection XG-150G3-VM, EX-150G3-VM; the mid-height XG-125G3-VM, EX-125G3-VM, and bumper covering EX-100G3-VM. This range of guards is also compatible with the Volvo All-New VNR and VNL models.

 

Ex-Guard worked directly with industry partners, customers, and the manufacturer on real-world testing to validate the design and strength of the new guards.

 

In addition to specific design features for compatibility with Mack’s All-New Anthem and Pioneer, the new guards feature:

 

The new VM series guards are now available to order at any of Ex-Guard’s 2,500 dealers  across the U.S. and Canada. For more information on Ex-Guard’s new grille guards for the all-new Mack® Anthem® and Pioneer®, visit ex-guard.com.

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About Ex-Guard Industries:
Since 2009, Ex-Guard Industries has been proud to provide fleets and owner-operators with high-quality products made in the USA. Headquartered in Des Moines, Iowa, Ex-Guard is dedicated to delivering exceptional products and ensuring customer satisfaction. As an industry leader, Ex-Guard semi-truck, van, and heavy-duty pickup truck grille guards are built on a reputation of excellence and are known for their durability, versatility, and overall value. Visit ex-guard.com.

 

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Volvo® Grille Guards

Ex-Guard® Releases New Front-End Protection Guards for Volvo®’s All-New VNR® and VNL® Trucks

Ex-Guard® Releases New Front-End Protection Guards for Volvo®’s All-New VNR® and VNL® Trucks

DES MOINES, Iowa, Aug. 12, 2025 – Ex-Guard®, the leading provider of front-end protection solutions for the commercial transportation industry, has launched a new line of grille guards engineered specifically for Volvo’s brand-new VNR, along with updates for the “All-New” VNL.

 

Designed with next-generation protection and compatibility in mind, the VM Guard series sets a new standard for durability and style while ensuring full integration with Volvo’s advanced technology systems, according to Jeremy Drever, Ex-Guard director of engineering.

“Just like the new Volvo VNL and Volvo VNR themselves, these guards represent a leap forward in design and performance,” said Drever.

 

“For the XG-150G3-VM and EX-150G3-VM extreme duty models, we’ve increased hood protection height, redesigned the upper section for better headlight coverage, and enhanced logo visibility, all while preserving the advanced sensor functionality and aerodynamic styling that Volvo customers expect.”

 

The new guard lineup features five models, ranging from extreme-duty full protection for the bumper, grille, radiator, hood, and headlights to low-profile full bumper protection guards. The VM series includes the XG-150G3-VM, EX-150G3-VM, XG-125G3-VM, EX-125G3-VM, and EX-100G3-VM.

 

Ex-Guard worked directly with industry partners, customers, and the manufacturer on real-world testing to validate the design and strength of the new guards. In addition to specific design features for compatibility with the new Volvo VNL and VNR, the new guard’s features:

 

 

The new VM series guards are now available to order at any of Ex-Guard’s 2,500 dealers  across the U.S. and Canada. For more information on Ex-Guard’s new grille guards for the all-new Volvo® VNL® and VNR®, visit ex-guard.com.

 

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About Ex-Guard Industries:
Since 2009, Ex-Guard Industries has been proud to provide fleets and owner-operators with high-quality products made in the USA. Headquartered in Des Moines, Iowa, Ex-Guard is dedicated to delivering exceptional products and ensuring customer satisfaction. As an industry-leader, Ex-Guard semi-truck, van, and heavy-duty pickup truck grille guards are built on a reputation of excellence and known for their durability, versatility, and overall value. Visit ex-guard.com.

 

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Volvo® Grille Guards

Ex-Guard Expands Extreme-Duty Grille Guard Line For Chevy® Silverado® and GMC Sierra® 1500 Models

Ex-Guard Expands Extreme-Duty Grille Guard Line For Chevy® Silverado® and GMC Sierra® 1500 Models

DES MOINES, Iowa (July 8, 2025) — The Ex-Guard lineup of extreme-duty front-end protection keeps rolling on with new HX-Series grille guards for 2022 and newer Chevrolet® Silverado® 1500 and GMC Sierra® 1500 models.


“When you ask why our customers need Ex-Guard, they tell us that they expect the same durability and level of protection that they can get with our semi-truck guards,” says Jeremy Drever, director of engineering for Ex-Guard.

 

 

“These grille guards save our customers valuable downtime, repair parts, and safety concerns by utilizing the same over-the-road protection technology that we continue to perfect in the class 6-8 market.”


Ex-Guard HX models feature an unmatched level of quality and durability, utilizing 11-gauge high-tensile steel, an intelligent design, and EVRCoat™ PVC coating that prevents rust due to road wear and the toughest weather conditions.


For more information, visit Pickup Grille Guards or call (888) 902-2777.  To learn more about becoming an Ex-Guard dealer, click here.

 

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About Ex-Guard Industries:
Since 2009, Ex-Guard Industries has been proud to provide fleets and owner-operators with high-quality products made in the USA. Headquartered in Des Moines, Iowa, Ex-Guard is committed to providing customers with exceptional products and ensuring customer satisfaction. As an industry-leader, Ex-Guard semi-truck, van, and heavy-duty pickup truck grille guards are built on a reputation of excellence and known for their durability, versatility, and overall value. Visit ex-guard.com.

 

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Pickup Grille Guards

Ex-Guard Rolls Out Extreme-Duty Bumper Protection with EX-100 Guard Series

Ex-Guard Rolls Out Extreme-Duty Bumper Protection with EX-100 Guard Series

DES MOINES, Iowa (July 22, 2025) — Due to popular demand, Ex-Guard has relaunched a series of extreme-duty bumper guards for most Class 6-8 models.

EX-100G3 Guard - Ex-Guard's smallest guard for Class 6-8 Semi-Trucks

“The EX-100 guard series plays a critical role in protecting the bumper, collision mitigation system, and foglights for fleets that need extra protection in a lightweight format,” says Jeremy Drever, director of engineering for Ex-Guard.

 

 

The Ex-Guard EX-100G3 features the same level of quality and durability as all other EX and XG-series guards, utilizing 8-gauge high-tensile steel, an intelligent design, and EVRCoat™ PVC coating that prevents rust due to road wear and the toughest weather conditions.

For more information, visit Ex-Guard.com or call (888) 902-2777.  To learn more about becoming an Ex-Guard dealer, click here.

 

###

About Ex-Guard Industries:
Since 2009, Ex-Guard Industries has been proud to provide fleets and owner-operators with high-quality products made in the USA. Headquartered in Des Moines, Iowa, Ex-Guard is committed to providing customers with exceptional products and ensuring customer satisfaction. As an industry-leader, Ex-Guard semi-truck, van and heavy-duty pickup truck grille guards are built on a reputation of excellence and known for their durability, versatility and overall value. Visit ex-guard.com.

 

Follow Us:  Facebook, YouTube, Instagram, LinkedIn

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